SÍ O QUÉ is a rural tourism agency whose purpose is to create an inclusive and diverse community for nature lovers. The main brand request was to identify at first sight that nature was the main stage of the activities.

We find a simple and colourful representation of a mountain landscape in logotype letters. Motivation, sustainability and inclusion are the three core values, each has been represented by a different colour, a complementary triad formed by orange, green and purple.